平羅縣位于寧夏平原北部，總面積2060平方公里，人口31.6萬(wàn)人，其中，少數(shù)民族人口9.8萬(wàn)人。平羅地處國(guó)家絲綢之路經(jīng)濟(jì)帶、呼包銀能源金三角、寧夏沿黃城市帶等經(jīng)濟(jì)區(qū)前沿地帶，距銀川河?xùn)|機(jī)場(chǎng)60公里，距寧夏惠農(nóng)陸路口岸30公里，區(qū)位優(yōu)勢(shì)明顯。多元合金、電石化工、精細(xì)化工、煤化工、新能源、裝備制造、生物醫(yī)藥和優(yōu)質(zhì)水稻及制種、草畜、瓜菜、生態(tài)水產(chǎn)是我縣的優(yōu)勢(shì)特色產(chǎn)業(yè)。先后吸引中鋼、中糧、匯源、麗珠等國(guó)內(nèi)500強(qiáng)和行業(yè)領(lǐng)軍企業(yè)落戶平羅。在第十一屆全國(guó)縣域經(jīng)濟(jì)基本競(jìng)爭(zhēng)力與科學(xué)發(fā)展評(píng)價(jià)中，平羅縣位列西部百?gòu)?qiáng)縣第60位。在2012年度中國(guó)最具投資潛力中小城市百?gòu)?qiáng)縣評(píng)比中，位居第87位。
PingluocountyissituatedinthenorthofNingxiaplain.Itcoverstheareaof2，060km2，withapopulationof316，000，ofwhich98，000areHuipeople.PingluoislocatedattheleadingeconomiczoneasthenationalSilkRoadbelt，theHohhot-Baotou-Yinchuangoldentriangleofenergy，andtheNingxiaurbanbeltalongtheYellowRiver.Itenjoysanadvantageousgeographicallocation，whichis60kmfromtheHedongAirportofYinchuan，and30kmfromtheNingxiaHuinonglandport.Therearevarietiesofpreponderantdistinctiveindustriesasmulti-componentsalloy，calciumcarbidechemicalengineering，finechemicalengineering，coalchemicalengineering，newenergy，equipmentmanufacturing，bio-pharmaceutical，high-qualityrice，productionofseeds，forageandlivestock，fruitsandvegetables，andecologicalaquaticproducts.Pingluohasattractedsomeofthenationaltop500enterprisesandtheindustryleadingenterprisessuccessively，suchasSinosteel，ChinaOil&FoodstuffsCorporation(COFCO)，HuiyuanGroup，Lizhuetc.Itranksthe60thofthetop100countiesofwesternChinainthe11thevaluationofcountyeconomicbasiccompetitivenessandscientificdevelopment.Anditranksthe87thofthetop100countiesofthesmallandmedium-sizedcitieswiththehighestinvestmentpotentialsintheyearof2012inChina.
平羅城區(qū)面積20平方公里，城鎮(zhèn)化率達(dá)到52%。文化展覽中心、體育健身中心、人民會(huì)堂、金融大廈等標(biāo)志性建筑物相繼投入使用�？滴躏嬹R湖、威鎮(zhèn)湖、韓苑湖、明月湖、瀚泉海交相輝映，形成城在湖中，湖在城中生態(tài)格局。生態(tài)植物園、廣場(chǎng)、景觀水系、供熱、供氣以及垃圾、污水無(wú)害化處理等基礎(chǔ)設(shè)施完善，城市功能不斷升級(jí)。一座舒適便捷型、宜居宜業(yè)型、生態(tài)田園型的現(xiàn)代化城市傲然矗立，成為寧夏沿黃經(jīng)濟(jì)區(qū)的一顆璀璨明珠�！爸脴I(yè)金岸，宜居平羅”的品牌享譽(yù)區(qū)內(nèi)外，城市成為對(duì)外開(kāi)放合作的亮麗名片。
TheurbanpartofPingluocoversanareaof20squarekilometers:theurbanizationratehasreached52%.IconicbuildingssuchastheCultureExhibitionCenter，F(xiàn)itnessCenter，thePeople'sHall，theFinancialBuildingetc.havebeenputintouseinsuccession.TheKangxiDrinkingHorseLake，WeizhenLake，HanyuanLake，BrightMoonLake，andHanquanSeaaddradianceandbeautytoeachotherandformtheecologicallandscapeofcityinlakesandlakesincity.Theinfrastructuresasecologicalbotanicalgarden，square，landscapedrainage，heatsupply，gassupply，garbageandsewagedisposalhavebeencompletedandthecityfunctionshavebeenupgradedcontinuously.Acomfortable，convenient，livableandecologicalpastoralmoderncityisproudlystandingthere，becomingashinningpearlofNingxiaalongtheYellowRiverzone."PurchasehousesalongthegoldenbankinlivablePingluoThebrandisfamousinsideandoutsideNingxia，whichmakesitabeautifulcardofcooperationopeningtotheoutsideworld.